AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps in the Netherlands Q3 2022
In Q3 2022, the top beauty retail apps in the Netherlands saw varied performance in terms of downloads and active users, with no revenue data reported. Sensor Tower provides more insights into these trends.
In the third quarter of 2022, the top beauty retail applications in the Netherlands exhibited diverse trends in weekly downloads and active users, according to data from Sensor Tower. Here’s a closer look at the performance of the top five apps on a unified platform.
Rituals Home & Body Cosmetics experienced fluctuations in weekly downloads, starting the quarter with 2.5K and peaking at 5.1K in the week of July 4. The app's weekly active users showed a steady pattern, beginning at 15.3K and reaching a high of 19.6K the same week. The numbers stabilized around 17K towards the end of the quarter.
Parfumerie Douglas maintained a relatively stable download rate throughout the quarter, ranging from 2.7K to 3.7K. Active users, however, saw a gradual decline from 21.8K at the start of the quarter to 20.2K by the end.
Etos reported a consistent increase in weekly downloads, beginning at 2.8K and reaching 3.1K by the end of September. The active user base also showed a steady rise, moving from 10.5K in late June to 10.8K by the end of the quarter.
LOOKFANTASTIC: Beauty & Makeup saw a significant spike in downloads, peaking at 3.8K in the week of August 22. Active users followed a similar upward trend, starting at 9K and reaching a peak of 14.9K in late August before settling at 11.5K by the end of the quarter.
ICI PARIS XL – Beauty showed a gradual increase in weekly downloads, starting from 1.5K and reaching nearly 2K by the end of September. Active users fluctuated slightly but remained relatively stable, starting at 12K and ending the quarter at around the same number.
For more detailed insights and data, visit Sensor Tower.
